But any fool knows those all important shower scenes are just as crucial to get ratings (and pulses) skyrocketing.

So we want to know who your favourite jungle queen is, before Miss Great Britain starlet Amy Willerton tries to steal the crown this season.

In fact, the pageant princess has already stripped off in Oz before the cameras are even rolling, sunbathing poolside to showcase her bikini body ahead of the action on Sunday.

Of course no one can forget last year's babeolicious Helen Flanagan, although perhaps she could win the title for a different kind of queen; namely drama queen.

The former Corronation Street actress, 23, got a little squeamish doing tasks, but seemed perfectly happy flaunting the curves she continues to show off on Instagram today.

But it was Nell McAndrew, 40, who set the bar high in the very first series back in 2002.

Her successor came in the guise of Catalina Guirado in the second season, with her Amazonian silhouette enticing viewers to tune in.

The following year saw Kerry Katona and Katie Price buddy up, as glamour model Jordan fell in love with Peter Andre in front of the nation's eyes on screen.

The fourth season then saw Sophie Anderton and Natalie Appleton battle it out as the camp's No1 eye candy, but it was Joe Pasquale who went on to win.

Atomic Kitten's Jenny Frost and Sheree Murphy led the beauty line-up in series five, but once again, the ladies were pipped to the post by triumphant Carol Thatcher.

That year could have been even MORE sizzling had Neighbours beauty Kimberley Davies kept her part of the bargain to compete, rather than withdrawing from taking part.

It was then in series six we saw the arrival of Myleene Klass and that now infamous white bikini, with the mum-of-two completely transforming into sultry sex kitten.

The former Hear'Say songbird placed runner-up, as Matt Willis earned his jungle king glory.

But she was soon replaced by the stunning Gemma Atkinson of Hollyoaks fame, flying the flag for the young 'uns, as she was pitted against Cerys Matthews – who found short-lived love with Marc Bannerman – and the self-titled original supermodel Janice Dickinson.

And TV chiefs just kept turning up the heat, with three beauties descending into camp for series eight in 2008, with Nicola McLean wowing alongside Carly Zucker and Dani Behr.

But series 9 was a slow-burner, with former Page Three model Samantha Fox, 47, strutting her stuff as Strictly pro dancer Camilla Dallerup withdrew.

Loveable Stacey Solomon wriggled her way into people's hearts to win series 10, outshining ladies Sheryl Gascoigne, Britt Ekland, and Playboy model Kayla Collins.

Then the following year, the beauty we can't fail to forget is Jessica-Jane Clement, despite some rivalry from Aussie model Emily Stott, who caught Mark Wright's eye.

Last year, Helen may have impressed in her skimpy swimwear, but it was former Pussycat Doll Ashley Roberts that hit the runner-up spot as Charlie Brooks took home the title.

Let us know who your fave is in our poll below.